PRESS RELEASE: CAMPAIGN LAUNCH ANNOUNCEMENT
FOR IMMEDIATE RELEASE Date: August 1st 2025
From: Ephecare International | Eramanor PreventaMED Group
Ephecare Launches Nationwide Women’s Health Campaign: “Because You Will Decide Our Future”
Tema, Ghana — Ephecare International, the nonprofit public health arm of the Eramanor PreventaMED Group, has officially launched its flagship women’s health initiative titled “Because You Will Decide Our Future”, inspired by Deuteronomy 30:19. The campaign seeks to spark a movement of proactive, preventive care for women—by women—for the nation.
Between August and October 2025, the campaign aims to screen 300 women, educate over 1,000 individuals, and offer life-changing support in partnership with:
● Erama Medical Center
● Eramanna Diets & FoodRx
● Erama Pharmacy
This three-month campaign will culminate in a Women’s Health Fair in October, which will include mass cervical cancer screenings (Visual Inspection with Acetic Acid – VIA), clinical breast exams, education booths, and lifestyle experiences—all free to participants.
“We’re no longer waiting for women to fall sick before we act. This campaign puts preventive care into the hands of Ghanaian women, where it belongs,” said Dr. Irene Annor Frempong, CEO of Eramanor PreventaMED Group and Medical Director of Erama Medical Center.
Core Campaign Features (Aug–Oct 2025)
● Discounted Pap & VIA Cervical Screenings In-facility screening made accessible and affordable for all women.
● Free Preventive Education for Every Woman Seen Covering topics from menstrual health and fertility to nutrition, stress, fibroids, hypertension, and cancer.
● Monthly Wellness Corners by Eramanna Diets & FoodRx Small group sessions (3–8 women) on fitness, healthy eating, women’s issues, and mindset for health.
● Subsidized or Free Fibroid Surgeries For selected women assessed through campaign screening, in partnership with sponsors.
● Finale: October Women’s Health Fair A public event offering: ○ Free VIA cervical screening
○ Free clinical breast exams
○ Nutrition, movement, and wellness demos
○ Marketplace for women’s health-friendly vendors
○ Referrals and follow-ups for participants
Campaign Goals
● Screen ≥300 Women (Cervical, Breast, and Labs)
● Perform ≥10 Free Fibroid Surgeries
● Educate ≥1,000 Individuals
● Host 6 Wellness Corners (2 per month)
● Reach ≥10 Funders/Partners
● Convert ≥40% of Walk-In Women to preventive services (Women’s Clinic or Family Planning)
Why It Matters
● 1 woman dies every 6 hours in Ghana from cervical cancer.
● 70%+ of cases are preventable through early detection.
● Fibroids, hormonal imbalance, and anemia remain silent epidemics among working-class and underserved women.
● Many women delay care due to cost, stigma, or lack of time.
“This is not charity. It’s justice,” said nana Afranie, Ephecare Coordinating Director. “We’re shifting the narrative—from sickness to empowerment, from surviving to thriving.”
How to Support
This campaign is a public-private collaboration open to everyone:
● Individuals: Sponsor a woman’s screening, or refer a friend
● Companies: Sponsor staff or book on-site screening drives
● Churches & Groups: Host screening + education outreach
● Influencers & Media: Help amplify the message
● Donors & Philanthropists: Fund fibroid surgeries, lab packages, or the October Fair
Get Screened or Partner With Us
For Medical Services & Screenings 📍 Erama Medical Center, Sakumono Broadway Street, Tema 📞 +233 20 250 171 🌐 www.eramanorgroup.com/medical
For Health Foods & Wellness Coaching 📍 Eramanna Diets & FoodRx, Sakumono 📞 +233 20 000 0206
For Campaign Partnerships or Sponsorships 📧 ephecare@eramanorgroup.com 📞 +233 55 820 8630